The word 'Google' was coined as a play on the word googol which referred to the number one followed by one hundred zeros. The naming was probably not without foresight since if the present astronomical growth of Google continues, it might some day surpass that number with the number of searches performed and perhaps even its revenue. The term, was actually chosen with the idea of organizing the infinite amount of information available on the web.
I thought the article in New Yorker was being overly critical of Google. It is true that companies which are once deemed invincible have ended up biting the dust. But I think this need not and will not be the case with Google. Because Google has not only exhibited innovation in technology but it has also displayed brilliant business logistics. Google is not afraid to try anything new and that is its biggest strength. In a phase where conventional strategies of marketing are being challenged by media and technology the only way to survive is to innovate. And Google is up on their game with this.
I believe a comparison of Google with Apple and Microsoft cannot be justified since both the other companies stuck to one particular line of successful ventures and their applications are simply not as diverse or critically acclaimed as Google's services.
The last time I heard about Google in Applied Research class, they were going to build server farms underwater in international waters. So will they ever go down? Only in that sense probably!
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Wow, I didn't know that about how Google got its name. Very interesting.
ReplyDeleteAlso, you make a good point about the diversity of Google's services in comparison to other companies that dominated their respective industries. Maybe getting into different services will help them, especially in today's world of constant innovation.