So what I've learned about SEO is that it's the little things, the details that you pay attention to are what help drive people to your website. According to Google's SEO manual first and foremost you want to thing about your audience when designing your site, and if you can do that well, then you've already got a good thing going as far as making your site appealing and search-able. But there are still some additional little things to pay attention to. Designer Jay Goldman on his blog recommends simple, organized URLs, using sitemaps, and repeating search terms throughout the page, especially towards the top.
This website, top10SEOtips, pretty much recommends the same things. Use important keywords, have an awesome domain name, use META tags, etc.
Personally it's a little overwhelming to be reading about all these little things I need to worry about now in addition to trying to remember how to code something. But I guess if you're spending a ton of time designing an awesome website, you might as well spend the time to get people to come to it.
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The little things are indeed overwhelming. But your point is valid--if we are taking the time to make a beautiful design, why would we stop there and put zero time into the content?
ReplyDeleteI think a lot of times there is a disconnect between the designer and the content producer, though. A good team would obviously have strong people on both sides of the fence.
You bring up a great point that I think encompasses all of SEO: the audience. Indeed, a web designer's audience is by far the MOST important aspect of not only design, as one might think, but also content and how easily this content is found. Very good points made here.
ReplyDeleteOverwhelming, but worth it is right. It's a lot to remember and digest but in the end it should go a long way.
ReplyDeleteI was also overwhelmed. I pictured an HTML document loaded with unreadable tags and descriptions. But I guess the more we get used it the easier .. and more beneficial it will become.
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